Programmatic Advertising Conference 2023

Presentations

The Effectiveness Game-changers


Dr Daniel Knapp – Chief Economist, IAB Europe
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“Revolutionizing Programmatic Advertising: Crafting Loved Brands through Premium, Branded Network and Emotion-Driven Engagement”

Irini Sacha – Founder & CEO, Acrossmedia241
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“Fireside Chat”

Georgia Zacharaki – Instructor, Knowcrunch & Digital Strategy Innovation Director, Tempo OMD
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“Advertisers driving cross-industry programmatic reform”

Clare O’ Brien – Head of Media, Effectiveness and Performance, ISBA
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“War of the Worlds or Best of The World?”

Katerina Mitchell – Communications Director, Phaistos Networks S.A.
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“Sustainable and successful Advertising”

Adrian Biciu – Regional Director SEE, Adform
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“Reach, Engagement & Revenues”

Marilena Manatou – Global Publisher Growth Director, Project Agora
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“Unveiling Myths and Embracing Realities in Digital Monetization”

Maylis Chevalier – Director of Innovation and Digital Product, ABC/Vocento
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Επικοινωνία


Registrations
Myrsini Monacheli, Τ: +30 210 6617777 (ext. 162), E: mmonacheli@boussias.com
 
Sponsorships
Iliana Kerpou, T: +30 210 6617777 (ext. 193), E: ikerpou@boussias.com
 
Content
Vassiliki Kotzia Ε: vkotzia@boussias.com